Press
Dragon Seats debuting new hot/cold bench combo at Hall of Fame Game
Dragon Seats to introduce upgraded sideline benches at Hall of Fame Game
When it comes to the Hall of Fame Game, it’s important for bench warmers to perform at a high level…
‘It’s so cold out there’: SF Giants relievers rejoice over new, heated benches in Oracle Park’s bullpens
SAN FRANCISCO — Unlike its new food offerings or enhanced WiFi network, one upgrade at Oracle Park was installed over the offseason without fanfare. It will likely go unnoticed by fans…
Dragon Seats breaks into MLB market with bullpen benches for San Francisco Giants
The newest addition to the San Francisco Giants’ bullpen has a pretty impressive heater…
Dragon Seats acquires main competitor in bench business
Since co-founding Athletic Recovery Zone (ARZ) in 2010, Brian Cothren has built relationships with some of the premier college football programs in the country, as well as the NFL’s Jacksonville Jaguars and Tampa Bay Buccaneers…
Dragon Seats’ tie-up with ARZ gives the new combined company a power spot across football
The benches on TCU’s sideline during the recent College Football Playoff National Championship game at SoFi Stadium were made by Dragon Seats. The benches on the opposite side, Georgia’s sideline, were made by Athletic Recovery Zone. The two companies dominate their realm…
Buffalo Bills Choose Dragon Seats for Major Sideline Upgrades
Dragon Seats’ hybrid sideline benches now run hot and cold, opening new markets and a continued DeWalt college sponsorship
Since the mid-1980s, Frank Floyd Jr. has heated NFL and college football sidelines, first through non-open flame heaters and later through his Dragon Seats heated benches. But Dragon Seats’ market potential had always been limited to America’s coldest climates…
Dewalt X Learfield X Dragon Seats
TOWSON, Md. – DEWALT, one of the most admired brands from the world’s largest tools and storage company, Stanley Black & Decker (NYSE: SWK), announced today that it will make its college football debut during the upcoming 2021-2022 season through…
Why Cowboys had sideline benches brought in to key game vs. Washington Football Team
LANDOVER, Md. — Gold and burgundy stands encircle FedEx Field. But ahead of the Cowboys’ 1 p.m. kickoff at Washington, four “COWBOYS” logos on the Dallas sideline stirred conversation. The story: The Cowboys imported their own customized sideline benches…
Dallas Cowboys have heated benches shipped for road game against Washington Football Team
LANDOVER, Md. — A juicy NFC East rivalry with the Washington Football Team became juicier this week when Dallas Cowboys coach Mike McCarthy said Thursday, “We’re going to win this game. I’m confident in that.” It prompted a response from Washington coach Ron Rivera…
Heated seats to become a hot commodity at ski areas this season
Hot Crossed Buns: Winter Outdoor Dining in the age of COVID
Are Heated Seats The Solution To Ski Areas' COVID-19 Dining Dilemma?
Dragon Seats Enters Partnership to Provide Custom, Heated Benches for XFL’s DC Defenders
10 things you should know about frigid football
Frank Floyd invented the heated bench, and his Dragon Seats firm supplies them to 18 NFL teams and many college football programs. The University of Minnesota is a Dragon Seats client, and the Gophers’ benches will be used on Sunday by the Seahawks and Vikings…
How NFL players stay warm during the coldest games
Even against a mixture of tricks for trying to stay warm, the tough weather in Green Bay, New England, Denver, Baltimore and many other locales can still easily win. That’s why you see players sitting on heated benches or standing in front of hot-air blowers…
NFL playoff teams prepare for cold, snow — and foes
Called the Dragon Heat Solar Seat, it is fueled by natural gas or propane. It blows air heated to 170 degrees inside the fiberglass benches. There is a foot deck that pulls out from the front of the bench, and hot air is blown up through holes in the deck…
Who needs a warm-weather city for the Super Bowl?
Who needs a warm-weather city for the Super Bowl? These fans, clad in winter coats and sitting on a heated bench at the Super Bowl village do, that’s who…
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